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Creative Copywriting for Rens P Designs
Creative Copywriting for Rens P Designs
The Brief
Rens P Designs engaged my services to craft social media copy for a branding competition. Tasked with creating copy for the mock brand 'Snaps & Soirees,' an event management firm located in Miami, Florida, I was requested to convey a tone of voice that exuded upliftment, joy, and eye-catching appeal, as per the client's request.
Do's and Don'ts: Planning a Bachelorette.
"DO
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Keep the bride's wishes in mind
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Secure reservations and accommodations in advance
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Include customized decorations and party favours."
Do's and Don'ts Carousel Post, Snaps & Soirees
My Approach
To provide a brand voice for 'Snaps and Soirees', I curated a series of 'Do's and Don'ts' and 'Get To Know Us' carousel posts. These posts featured informal and snappy copy, infused with a celebratory undertone. This strategy was implemented to connect with our target audience: 25-35-year-olds who cherish moments shared with loved ones.
"Hi! We’re Lilly and Alex. We're best friends of over 10 years, passionate about sharing our love for events and photography with the world. For the past 5 years, we've been adding magic to life's big moments, from anniversaries to graduations and everything in between."
'Get To Know Us' Carousel Post, Snaps & Soirees
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